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Essay

M&S events and trends

Essay specific features

 

Issue:

Business

 

Written by:

Peggy B

 

Date added:

February 16, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

5 / 1240

 

Was viewed:

1833 times

 

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Essay content:

For the microenvironment factors competitors, suppliers, customers and stakeholders will be looked at. A SWOT analysis will then be carried out. Strengths and Weaknesses will look at the internal issues and the Opportunities and Threats will look at the external issues. Then I will be looking at the strategic options available for the business...
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Then I will be looking at the strategic options available for the business. I have chosen to look at the food department of Marks and Spencer, more commonly known as M&S Food. According to wikipedia, M&S has over 400 stores in the UK and 192 stores managed internationally (www.wikipedia.org). M&S was established in the late 1800s but the food department was non-existent until 1931...
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