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Maketing And Customer Relationship Worksheet
Essay specific features
Written by:
John W
Date added:
January 30, 2015
Level:
University
Grade:
A
No of pages / words:
3 / 674
Was viewed:
1813 times
Rating of current essay:
Essay content:
To stay competitive and ahead from competitors, Z-Wing needs to update existing large commercial jets, smaller and efficient jets to provide faster service and incorporate advance technological features to attract big customer base.
‘Technology, the third environmental force, refers to inventions or innovations from, applied science or engineering research’...
displayed 300 characters
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(Kerin, 2006 p.44).
In the past, I worked for a nonprofit organization where technological forces contribute in the change of company software. Due to advancement of technology, organization decided to update company software which will provide more efficient and fast results.
Psychological Influences on Consumer Behavior
Psychological concepts include-
• Motivation and personality
• Perception
• Learning
• Values
• Beliefs and attitudes
• Lifestyle Z-Wing can target psychological influences with incorporating new and advanced features in new services and existing services...
displayed 300 characters
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