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Written by:
Vera L
Date added:
December 31, 2013
Level:
University
Grade:
B
No of pages / words:
12 / 3120
Was viewed:
2956 times
Rating of current essay:
Essay content:
What are the problems and difficulties facing the supply chain? What is their
impact? Diagnose their underlying causes.
The supply chain of pasta and pasta-related products in Italy was facing significant problems, including excessive inventory levels, high levels of stock-outs, extreme reliance on promotional activities, inefficient logistics operations and poor communication and cooperation between the supply chain participants...
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The industry had not leveraged technology to improve communication amongst its members, tracking of inventory or demand forecasting. These problems resulted in higher inventory carrying costs, as supply chain members sought to reduce the frequency and magnitude of stock-outs. Furthermore, industry suppliers competed fiercely on price, resulting in extreme peaks in demand during promotional periods...
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