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Essay

Manipulative Advertising

Essay specific features

 

Issue:

Business

 

Written by:

Jennifer B

 

Date added:

April 13, 2014

 

Level:

 

Grade:

A

 

No of pages / words:

4 / 883

 

Was viewed:

853 times

 

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Essay content:

One example is "phony discounting where retailers present fake percentage markdown from suggested retail prices that are imaginary or artificially inflated" (472). The customers are mislead into thinking they are actually receiving a bargain. Use advertisements to manipulate people is sinister because "normal" people's freedom to choose freely is taken away...
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The important thing to remember is that it is not what was said and or done by the advertiser, but how a person (people) respond to what is trying to influence them. It is somewhat like lying, but it is the truth stretched out so far that it never seems to reach a lie. Some advertisers do lie and are held accountable in the sense that their business suffers because of it, but for the most part manipulative advertising is very common and well practiced especially in the United States...
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General issues of this essay:
A Study Of Advertisements In relation To Affectivity And A Comparison Of Two Adverts On The Same Product But Differing Brands Manipulative Advertising Outline The Main Benefits And Costs To Society From Advertising. Does Advertising Necessarily Lead To A Higher Price For The Product? Product and Service Design Pepsi Reasons for a change in an Organisations Product or Service Relationship between organizing businesses, structure of businesses and employee motivation. Using Contrasting Business Examples Describe The Main Benefits To Customers Of Internet Marketing Discuss How Sport Strategies Can Help Business And Which Limit A Business Man Has To Pass In Order To Be Successful Manipulative Advertising The Lure Of London Purchase Order influences of advertising to consumer attitude towards buying a product The Art of Advertising: Selling Products through Film Businesses and the Business Type They Fall Into Explain How Technological Advances Have Helped Organisations Create Products/Services Best Suited To Customers Needs And How They Were Able To Communicate Effectively With Their Target Audience.
 

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