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Essay

market segmenetion

Essay specific features

 

Issue:

Business

 

Written by:

Pauline W

 

Date added:

August 7, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

4 / 960

 

Was viewed:

3578 times

 

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Essay content:

If the selected segment failed, the company has no fallback position. ? If competitors noticed a rival establishing and succeeding in a particular segment, they could try to take some of it. ? Niche strategy ignores other areas of the market. It can cause problems in future as may make it more difficult for company to expand to other segments...
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If the selected segment failed, the company has no fallback position. ? If competitors noticed a rival establishing and succeeding in a particular segment, they could try to take some of it. ? Niche strategy ignores other areas of the market. It can cause problems in future as may make it more difficult for company to expand to other segments...
displayed 300 characters

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