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Marketing at Kudler Foods
Essay specific features
Written by:
Nancy S
Date added:
May 4, 2014
Level:
University
Grade:
B
No of pages / words:
6 / 1646
Was viewed:
6597 times
Rating of current essay:
Essay content:
Conclusion
ix. References.
Introduction to Marketing
"Marketing as the name implies is an organizational function and a set of processes for creating, communicating, and delivering value to customers and for managing customer relationships in a way that benefit the organization and its stakeholders", according to Kerin (2006)...
displayed 300 characters
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From this definition it shows that it is the vehicle that businesses rides upon such that they can connect to the consumers, their intended target. Also, it is evident that marketing seeks to find the needs and wants of individuals in relation to satisfying them. In the market model in which this exist, the buyer seeks to buy that which is good, quality and improved, but in return the seller seeks to have customers who are loyal to their products, purchase them and enjoy that which they have produced...
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