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Marketing Audit and Evaluation
Essay specific features
Written by:
Debra P
Date added:
December 20, 2011
Level:
University
Grade:
A
No of pages / words:
2 / 343
Was viewed:
8516 times
Rating of current essay:
Essay content:
Summary of marketing outcomes and profit/loss statement.
This needs to include the following three sections. These three sections should contain identical information for all team members.
1. Achieved outcomes
The marketing objectives in the original plan with the outcomes recorded against each objective
2...
displayed 300 characters
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Sales and production outcomes
- Sales price (per unit)
- Total number of units produced
- Total number of units sold
- Stock on hand (left-over inventory)
3. Financial outcomes
- Profit/loss statement (this should contain break-up of costs into real currency and QUTopian currency)
- Return on Investment
*Please note that you must also declare any retained capital from the $2000 originally issued (we will be checking that your figure tallies with the amounts in your profit and loss statement do not be tempted to place any of this amount in your revenue figure...
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