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Essay

Marketing Audit: Wal-Mart

Essay specific features

 

Issue:

Business

 

Written by:

Steven O

 

Date added:

May 8, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

26 / 7055

 

Was viewed:

3585 times

 

Rating of current essay:

 
Essay content:

Today, fourteen years after his death, Wal-Mart continues to grow and leadership of this company continues to rely on many of the traditional goals and philosophies that Mr. Walton left behind. In keeping one step ahead of the competition Wal-Mart has had to add to Mr. Walton philosophies by implementing state of the art technology and methods of today's fast-paced business environment...
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Walton left behind. In keeping one step ahead of the competition Wal-Mart has had to add to Mr. Walton philosophies by implementing state of the art technology and methods of today's fast-paced business environment. Currently, Wal-Mart's has created over 125,000 new jobs and the operation of over 3,000 international stores, buying products from 70 countries...
displayed 300 characters

General issues of this essay:
The Customer Comes Second A RELATIONAL STUDY ON CUSTOMER SATISFACTION, TRUST , SWITCHING BARRIERS AND OVER ALL CUSTOMER RETENTION IN THE CONTEXT OF UNITREND LTD. Customer Centricity Customer Needs Customer Service Customer relationships marketing Customer Data mining in customer acquisition Legal constraints regarding the usage of customer data. What is an "opt-in"? MARKETING AND CUSTOMER RELATIONSHIP CONCEPT WORKSHEET Marketing Audit: Wal-Mart Marketing Audit: Wal-Mart Marketing and Customer Relationships Worksheet segmentation of customer base Wal-Mart Customer Drive
 

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