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Marketing Communications Strategy
Essay specific features


Written by:
Jean E
Date added:
November 29, 2014
Level:
University
Grade:
A
No of pages / words:
3 / 799
Was viewed:
2987 times
Rating of current essay:
Essay content:
"Marketing strategic communications planning is not a secret science, and it needn't be expensive. It starts with setting realistic goals for the communications program," Cynthia Fontayne said.
One company that relates to this is Costco. "With $59 billion in sales from 488 warehouse locations, Costco, No...
displayed 300 characters
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It starts with setting realistic goals for the communications program," Cynthia Fontayne said.
One company that relates to this is Costco. "With $59 billion in sales from 488 warehouse locations, Costco, No. 28 in the Fortune 500, is the fourth-largest retailer in the country and the seventh-largest in the world", cnn...
displayed 300 characters
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