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marketing concept

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Issue:

Business

 

Written by:

Robbie A

 

Date added:

June 16, 2013

 

Level:

College

 

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No of pages / words:

1 / 138

 

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4919 times

 

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Essay content:

2. Customers view a "product" as a need-satisfying physical good or service, or a blend of both that will provide total satisfaction to the customer. The customer views the product through the total quality and satisfaction that that the product offers. Producers should always "under promise and over deliver" on their entire product offerings because this will decrease the total number of dissatisfied customers and build positive relative quality for the producer's product in the eyes of the customer...
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2. Customers view a "product" as a need-satisfying physical good or service, or a blend of both that will provide total satisfaction to the customer. The customer views the product through the total quality and satisfaction that that the product offers. Producers should always "under promise and over deliver" on their entire product offerings because this will decrease the total number of dissatisfied customers and build positive relative quality for the producer's product in the eyes of the customer...
displayed 300 characters

General issues of this essay:
A RELATIONAL STUDY ON CUSTOMER SATISFACTION, TRUST , SWITCHING BARRIERS AND OVER ALL CUSTOMER RETENTION IN THE CONTEXT OF UNITREND LTD. Customer Acquisition And Keeping Customers In Today’S Volatile Market Customer Satisfaction Customer Satisfaction Customer Satisfaction Customer Satisfaction customer satisfaction customer satisfaction customer satisfaction Describe The Concept Of Jit And Its Relationship To Logistics. You Must Provide Case Studies MARKETING AND CUSTOMER RELATIONSHIP CONCEPT WORKSHEET Gronroos: Service Management&Marketing Summary & Point of View chapters 7,8,9 Market Research - Satisfaction with cars (Indian Customers) The Value of good customer service What constitutes good customer service and makes a company in the fast food industry indispensable?
 

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