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marketing concept

Essay specific features

 

Issue:

Business

 

Written by:

Robbie A

 

Date added:

June 16, 2013

 

Level:

College

 

Grade:

 

No of pages / words:

1 / 138

 

Was viewed:

4725 times

 

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Essay content:

2. Customers view a "product" as a need-satisfying physical good or service, or a blend of both that will provide total satisfaction to the customer. The customer views the product through the total quality and satisfaction that that the product offers. Producers should always "under promise and over deliver" on their entire product offerings because this will decrease the total number of dissatisfied customers and build positive relative quality for the producer's product in the eyes of the customer...
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2. Customers view a "product" as a need-satisfying physical good or service, or a blend of both that will provide total satisfaction to the customer. The customer views the product through the total quality and satisfaction that that the product offers. Producers should always "under promise and over deliver" on their entire product offerings because this will decrease the total number of dissatisfied customers and build positive relative quality for the producer's product in the eyes of the customer...
displayed 300 characters

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