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Marketing Consultancy Assignment : VoIP mobile telephone system

Essay specific features

 

Issue:

Business

 

Written by:

Juanita L

 

Date added:

January 26, 2016

 

Level:

University

 

Grade:

C

 

No of pages / words:

6 / 1412

 

Was viewed:

8194 times

 

Rating of current essay:

 
Essay content:

That’s why as marketing consultancy we analysed this market. We made an initial estimation of the market size in France. We also thought about the positioning of the product, his price, quality, … Then we tried to give an idea of the market penetration these following years, and we also analysed the main competitors...
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This system uses Broadband such as the Wifi to make calls to any phone in the world possible. To estimate the market we decided to compare the evolution of this system, with the past and current evolution of the markets of: mobile phones, Broadband, and additional services on mobile phones. To present the position of the telecommunications nowadays in France see the following table who shows that the market of mobile phones is still increasing, in contradiction with the market of home phones...
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