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Essay

Marketing Plan for restaurant

Essay specific features

 

Issue:

Business

 

Written by:

John A

 

Date added:

October 11, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

31 / 8630

 

Was viewed:

8106 times

 

Rating of current essay:

 
Essay content:

It offers pub style food and alcoholic and non alcoholic beverages. Occasionally advertise with flyers and have daily specials. The target market is McMaster students and residents in the area. Marketing Objectives/Goals With respect to the problem facing Rams Head, it should aim for an increase is sales revenue during the upcoming summer months, establish a marketing budget and increase customer awareness...
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W) and the experience of the manager Deon Williams. Weaknesses include its small size and unconventional layout, lack of awareness, lack of active promotion and advertisement and lack of parking. Environmental Analysis There is demand present from McMaster students however it is lacking in the summer months...
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