Martha Stewart

Essay specific features

 

Issue:

Business

 

Written by:

Tommy L

 

Date added:

June 23, 2016

 

Level:

University

 

Grade:

A

 

No of pages / words:

5 / 1121

 

Was viewed:

8250 times

 

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Essay content:

When news of this sale came to light in June 2002, she was suspected of making the sale on the basis of non-public inside information. This controversy had a negative impact on her business. In this context, analysts questioned the wisdom of associating a company too closely with a person. "Martha Stewart built a small catering business into a media empire, becoming one of America's most successful female entrepreneurs by telling people how to entertain, cook and decorate their homes"...
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In this context, analysts questioned the wisdom of associating a company too closely with a person. "Martha Stewart built a small catering business into a media empire, becoming one of America's most successful female entrepreneurs by telling people how to entertain, cook and decorate their homes". (Profile of Martha Stewart) "Using skills such as gardening, cooking baking and sewing learned from her Polish immigrant family...
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