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Mathematical Modeling And Pharmaceutical Pricing: Analyses Used To

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Issue:

Business

 

Written by:

Daniel H

 

Date added:

November 23, 2012

 

Level:

University

 

Grade:

A

 

No of pages / words:

31 / 8440

 

Was viewed:

6337 times

 

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Essay content:

In this paper we describe how firms are able to model the feasible range of future product prices when making in-licensing and developmental Go/No-Go decisions by considering payers’ use of the costeffectiveness method. We illustrate this analytic method with a simple deterministic example and then incorporate stochastic assumptions using both analytic and simulation methods...
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Using this strategic approach, firms may reduce product development and in-licensing risk. Keywords: pharmaceutical pricing, R&D investment decision-making, cost-effectiveness analysis, mathematical modeling 1. Introduction Developmental and in-licensing decision-making in the pharmaceutical, biotechnology, and medical device industries is fraught with uncertainty and complexity, arguably unparalleled in modern corporate experience...
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