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Essay

Mcdonald's

Essay specific features

 

Issue:

Business

 

Written by:

Jackie H

 

Date added:

March 5, 2013

 

Level:

University

 

Grade:

A

 

No of pages / words:

3 / 822

 

Was viewed:

9464 times

 

Rating of current essay:

 
Essay content:

Given that McDonald’s was considered to be in the doldrums a few years ago, this reflects a significant improvement in the company’s fortunes. In 2003, McDonald’s introduced its "Plan to Win" to address lackluster business performance. Today a substantial amount of the company’s success at home rests in playing to its strengths of quality and value while enhancing its convenience with extended opening times and a cashless payment system...
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Today a substantial amount of the company’s success at home rests in playing to its strengths of quality and value while enhancing its convenience with extended opening times and a cashless payment system. But the real driver behind the brand’s increase in value has been its success abroad. Last year the global giant reported the highest same-store sales growth in a decade in its Asia/Pacific, Middle East and Africa division as well as its third year of consistent global sales growth...
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General issues of this essay:
Mcdonald Does McDonald's Offer A Model Which Other Businesses Should Follow McDonald's Who? McDonald's McDonald's McDonald's Mcdonald's Mcdonald's Mcdonald's Mcdonald Mcdonald Mcdonald’s mcdonald McDonald's Mcdonald
 

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