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Essay

Mcdonalds In Sri Lanka

Essay specific features

 

Issue:

Business

 

Written by:

Theresa Q

 

Date added:

September 3, 2015

 

Level:

College

 

Grade:

A

 

No of pages / words:

1 / 250

 

Was viewed:

6267 times

 

Rating of current essay:

 
Essay content:

One of the key aspects they looked into was the softer side of the management – the way they handled the people and customers. Mc Donald’s needs to see Franchisee – A**** P actually manage a Mc Donald’s outlet and see how they handle the employees and customers. They put emphasis on this because this is core to what Mc Donald’s is all about * A***** has 100% of the franchise Criteria to get a franchise? People oriented is a key criteria looked into...
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Financial stability was another aspect looked into How and why did they pick Sri Lanka? (Was it part of their south East Asian Plan?) With Mc Donald’s established in India and a fast food culture emerging in Sri Lanka (KFC/ Pizza Hut), it was only logical for Mc Donald’s to enter the market as part of the Asia Pacific, Middle East and South Asian market plan...
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General issues of this essay:
Analysing McDonalds (fast food outlets) using the Porters 5 forces model – sometimes called the Competitive Forces model. Coca-Cola entering a new market EXPERIAN – Entering a new market with a new product Entering German Market Entering the Japanese Market Fast Food Mcdonalds In Sri Lanka Proposed Market Entry Strategy for Tesco - Indian Retail Food Market Sri Lanka Tea Market forecast -2008(1st quarter) Tesco Entering The Us Market fast food Sri Lanka Food Fast Food vs. Home-made Food Fast Food Fast Food
 

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