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Motorola, Inc.
Essay specific features


Written by:
Douglas E
Date added:
September 20, 2016
Level:
University
Grade:
A
No of pages / words:
5 / 1288
Was viewed:
6957 times
Rating of current essay:
Essay content:
Motorola's CEO and Chairman is Edward J. Zander and employs more than 9,000 people worldwide and had sales of $42.9 billion in 2006. Motorola today has three business segments: 1) Mobile devices 2) Home and networks Mobility and 3) Enterprise Mobility solutions. This company has come a long way since its first product which was the battery eliminator in 1928 and they have also been recognized for their dedication to ethical business practices...
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Their products over the years have grown and changed along with their drive for excellence which has become stronger than ever. What more can this company do? The strategic audit I have prepared might shed some light on some ideas for them.
Strategic Audit
Section V: Analysis of Strategic Factors.
SWOT- Portfolio (S) - They have a very strong portfolio but need to beef it up...
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