NIKE SHOES

Essay specific features

 

Issue:

Business

 

Written by:

Robert M

 

Date added:

July 20, 2015

 

Level:

University

 

Grade:

B

 

No of pages / words:

4 / 1107

 

Was viewed:

4460 times

 

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Essay content:

Other popular shopping occasions include National Day (1st October), Chinese New Year (January/February), New Year's Day (January) and Labour Day (1st May). MARKETING CHANNELS Promotional activities in shopping malls and department stores are the most popular promotional and sales activities, followed by discount/price reduction, TV commercials, discount coupons, promotional stands, exhibitions, buy-one- (or more) gets-one-free...
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Over the past 12 months, an average respondent's spending on leather consumer goods was as follows: - Shoes: RMB 597 (total) RMB 328 (per pair) - Wallet: RMB 226 (total) and RMB 193 (per piece) - Belt: RMB 220 (total) and RMB 194 (per piece) - Handbag/briefcase: RMB 476 (total) and RMB 359 (per piece) SELECTION CRITERIA When choosing leather consumer goods, product quality stood out as the principal consideration for respondents, followed by product material, craftsmanship, style/design, price and brand...
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