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Nokia
Essay specific features
Written by:
Pedro L
Date added:
January 2, 2016
Level:
University
Grade:
A
No of pages / words:
3 / 769
Was viewed:
9279 times
Rating of current essay:
Essay content:
“clamshell”
• No impressive selection in product portfolio
Opportunities
• Only 10% Businesses using phone e-mail, possible market to gain
• Untapped markets in developing countries can be made into loyal customers
• Introduction more 3rd Generation phones could call for success
Threats
• Asian companies approaching the European market
• Pressure of substitutes: Competitors have more impressive products
• Failure of 3rd Generation phones could fail, and since a quarter of new phones being launched were to be 3G this could be devastating
Questions
1...
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Nokia is growing company, even though one would presume that Nokia is a leader in mobile phone development, this is not necessarily the case. With the demand for newer technology and the short product life cycle for phones, Nokia and its competitors have revolutionized the mobile phone market. Phone include such things as videocameras, global positioning systems, micro-computer chips which process information faster than computers did a few years ago...
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