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Northwest/Delta
Essay specific features
Written by:
Patricia B
Date added:
March 10, 2011
Level:
University
Grade:
A
No of pages / words:
3 / 634
Was viewed:
7134 times
Rating of current essay:
Essay content:
By combining you are grounding planes, eliminating routes and cutting staff which all ensure profitability.
Northwest and Delta started to talk to each other regarding a possible merger as a solution (Critical thinking and Decision Making). This would increase their planes and employees once combined which would make them one of the biggest single airlines in the industry, assuring an increase in market share (Strategic Planning)...
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They felt that with Northwest’s extensive Asian presence and Deltas large European one it would make them more competitive together than separate. They also could combine ancillary services like reservation lines and airport operations, all resulting additional savings.
“On the administrative and management employees, where there may be some overlap, we are going to have some voluntary programs and attempt in every way we can to avoid involuntary layoffs...
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