Plano comunicacao Magsul

Essay specific features

 

Issue:

Business

 

Written by:

Teresa R

 

Date added:

March 8, 2016

 

Level:

University

 

Grade:

B

 

No of pages / words:

11 / 3022

 

Was viewed:

10001 times

 

Rating of current essay:

 
Essay content:

Comunicacao da nova unidade de Itajuba, procurando redirecionar o atendimento dessa micro-regiao junto a seus clientes e parceiros. Comunicacao publicitaria externa nas varias midias para posicionar Magsul, diferenciando-a frente a concorrencia. Marketing de relacionamento e endomarketing: Criacao e implementacao do “cartao fidelidade” para gerar mailing list proprio abrindo as perspectivas de um canal de relacionamento...
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Um profundo trabalho de inteligencia envolvendo os dados coletados de todos os pacientes e familiares que entram no centro de diagnostico. Criacao e desenvolvimento de pecas de comunicacao para manter melhor relacionamento com os pacientes, antes, durante e apos a utilizacao dos servicos. Revitalizar e humanizar a ambientacao da recepcao e sala de espera seguindo padronizacao da linguagem ja utilizada no auditorio...
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