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Porters 5

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Issue:

Business

 

Written by:

Devon R

 

Date added:

June 25, 2013

 

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Grade:

B

 

No of pages / words:

24 / 6709

 

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8530 times

 

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Essay content:

But its effects on you as a business manager are immediate because it determines the competitive rules and strategies you are likely to use. Learning about that structure will provide essential insight for your business strategy. Michael Porter has identified five forces that are widely used to assess the structure of any industry...
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Porter’s five forces are the: • Bargaining power of suppliers, • Bargaining power of buyers, • Threat of new entrants, • Threat of substitutes, and • Rivalry among competitors. Together, the strength of the five forces determines the profit potential in an industry by influencing the prices, costs, and required investments of businesses—the elements of return on investment...
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