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Written by:
Claudia L
Date added:
August 25, 2014
Level:
University
Grade:
A
No of pages / words:
17 / 4672
Was viewed:
7570 times
Rating of current essay:
Essay content:
Nicht jede Akquisition bringt jedoch den erhofften Erfolg mit sich. Zahlreiche Analysen belegen, dass die hochgesteckten Ziele nur in wenigen Fallen erreicht werden konnen.
So untersuchte das Institute for Mergers & Acquisitions (IMA) im Zeitraum von 1994 bis 1998 103 Unternehmenszusammenschlusse anhand der relativen Umsatzentwicklung...
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44 % aller Zusammenschlusse wurden dabei als Erfolg, 56 % jedoch als Misserfolg eingestuft .
Andere Autoren sprechen sogar von einer Misserfolgsrate von bis zu 78,5 % . Hierbei muss allerdings darauf hingewiesen werden, dass der Erfolg von Fusionen schwierig zu ermitteln ist, da keine Einigkeit daruber besteht, in welchem Zeitrahmen und zu welchem Zeitpunkt dieser zu messen ist und welche Kriterien dabei genau anzulegen sind ...
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