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## Price Elasticity of Demand

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Written by:

Michael T

April 4, 2015

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University

A

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4 / 1069

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Ms. Johnson needs to know the response of the consumers to the increased price. According to McConnell and Brue (2004), the Price Elasticity of Demand measures the rate of response of quantity demanded due to a price change (p. 1). Using Price Elasticity of Demand In calculating the Price Elasticity of Demand, we use the formula: percentage change in quantity demanded of product X Ed = percentage change in price of product X The percentage change in quantity demanded is divided by the percentage change in price...
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The equation is: The percentage of change in quantity demanded is: [QDemand(NEW) - QDemand(OLD)] / QDemand(OLD) The percentage of change in price is: [Price(NEW) - Price(OLD)] / Price(OLD) T's Jean Shop original price for the Capri jeans was \$9.00 and the new price is \$10.00. So we have the Price (OLD) = \$9...
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