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Principles of Marketing
Essay specific features
Written by:
Hannah N
Date added:
October 23, 2015
Level:
University
Grade:
A
No of pages / words:
43 / 12023
Was viewed:
2977 times
Rating of current essay:
Essay content:
These changes are that I will replace the opening with
a cap on a Coca-Cola can to stop people throwing away the drink due to
a lack of storage space. By doing this I hope to gain a bigger market
share for Coca-Cola.
Before I start making any changes I need to primary and secondary
research in which consumers will be asked whether they would buy the
changed product...
displayed 300 characters
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In order to make the idea a success I will have to
develop a marketing strategy which evaluates ways which we can achieve
these objectives.
The reason businesses seek to make a profit is that, without a profit,
a business is unable to do all the things it wants to do. Without
profit the business cannot keep its shareholders happy, it cannot pay
higher wages to its employees, it cannot invest in better technology
to improve its products and so on...
displayed 300 characters
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