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Essay

Private Label

Essay specific features

 

Issue:

Business

 

Written by:

Nicole G

 

Date added:

August 9, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

4 / 1081

 

Was viewed:

8386 times

 

Rating of current essay:

 
Essay content:

But when consumer confidence in the economy rebounded in the 1990s, consumer loyalty to name brands did not. Today, private labeling is a widespread business practice among supermarkets, drugstore chains, and mass merchandisers. These retailers sell hundreds of different items under their own brand names, from basic household items and food to specialty items and even clothing...
displayed 300 characters

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But when consumer confidence in the economy rebounded in the 1990s, consumer loyalty to name brands did not. Today, private labeling is a widespread business practice among supermarkets, drugstore chains, and mass merchandisers. These retailers sell hundreds of different items under their own brand names, from basic household items and food to specialty items and even clothing...
displayed 300 characters

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