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Issue:

Business

 

Written by:

William D

 

Date added:

November 25, 2012

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 455

 

Was viewed:

1221 times

 

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Essay content:

In fact, they had a goal of opening 32 submarine sandwich shops within 10 years. By 1974 they owned and operated 16 units throughout the state of Connecticut. Although it seemed unlikely that they would double that number in two years, DeLuca concentrated on expanding SUBWAY® Restaurants. On a Monday night in 1974, Buck and DeLuca met with their attorney...
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With him, they discussed the future of their business. As they evaluated their options, talk turned to franchising. Franchising, they had previously thought, was for the big companies and had dismissed the idea. Now, being behind schedule, they were willing to look into it. All there was to do was recruit people who would invest their money and use Pete and Fred’s management system to open and run SUBWAY® restaurants in their hometown...
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