Rapture - Creative Stretgy

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Written by:

William T


Date added:

June 26, 2013








No of pages / words:

6 / 1551


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7326 times


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The combination of theses two to create an advertisement that delivers a message portraying fun and savings as well as conveying style and class. With these achieved successfully our main issues and problems are solved. Objectives for the advertisement: The objectives that should be achieved for the Rapture by Hilton advertising campaign should address the following concepts and facts...
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Promote the “experience” and the “community” by placing team based sports and crowds in imagery used to promote a unity of all guests and the unrivalled experience that Rapture can offer for all customers. • Promote Rapture’s services and the “community experience”. Can be achieved by placing team based sports and crowds in imagery used...
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