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Reaction Paper on "Good to Great"

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Issue:

Business

 

Written by:

Jerry D

 

Date added:

September 4, 2016

 

Level:

University

 

Grade:

A

 

No of pages / words:

6 / 1522

 

Was viewed:

6216 times

 

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Essay content:

There are a number of inherently great companies that didn't have this. I don't think Walt Disney cared about his people. He cared about films, and Disneyland, and smiles of kids. On the other side, with Hewlett-Packard and IBM, you had the antithesis of Walt Disney. When you look at corporate history, what matters is not what core values you have but that you have core value, and that you believe them...
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As another example, take David Maxwell's bus ride. When he became CEO of Fannie Mae in 1981, the company was losing $1 million every business day, with $56 billion worth of mortgage loans under water. The board desperately wanted to know what Maxwell was going to do to rescue the company. Maxwell responded to the "what" question the same way that all good-to-great leaders do: He told them, "That's the wrong first question...
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General issues of this essay:
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