Research Design And Stats Paper

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Issue:

Business

 

Written by:

Jennifer K

 

Date added:

September 21, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 383

 

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1646 times

 

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The data presented was not truly organized or summarized in way that represented the market that USA World was attempting to capture. (Lind, Marchal, and Wathen, 2004, p. 6) There are various types of sampling methods that can be used for research Bea, board member, noted that sample data collected was not as diversified as it should have been to provide the board with the information needed to make their decision as to which project would be rolled out...
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The marketing team should have used a stratified random sampling technique. If the marketing team had employed this tactic then a more concise representation of the market would have been made noted. (Lind, Marchal, and Wathen, 2004, p. 254) It is important to determine the validity and reliability of the data that is being research prior to making a presentation...
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