Retail
Essay specific features


Written by:
Larry W
Date added:
April 22, 2015
Level:
University
Grade:
B
No of pages / words:
2 / 427
Was viewed:
8299 times
Rating of current essay:
Essay content:
Today, thanks to the internet,and media, one is privy to a lot of inputs-and so, it was indeed a pleasure to see an INDIAN book on retail. INDIAN case studies as they happened in the last decade..a book about the legend Mr Kishore Biyani-“IT HAPPENED IN INDIA”.
It is a fast reading –anecdotal in nature-lots of real life situations most of us in India can relate to!! The ethos, the brands, the tactics-all too familiar...
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Today, thanks to the internet,and media, one is privy to a lot of inputs-and so, it was indeed a pleasure to see an INDIAN book on retail. INDIAN case studies as they happened in the last decade..a book about the legend Mr Kishore Biyani-“IT HAPPENED IN INDIA”.
It is a fast reading –anecdotal in nature-lots of real life situations most of us in India can relate to!! The ethos, the brands, the tactics-all too familiar...
displayed 300 characters
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