Rural Marketing In India

Essay specific features





Written by:

Barbra T


Date added:

August 3, 2016








No of pages / words:

2 / 408


Was viewed:

4919 times


Rating of current essay:

Essay content:

The rural market in Indian economy generates almost more than half of the country's income. Rural marketing in Indian economy can be classified under two broad categories. These are: • The market for consumer goods that comprise of both durable and non-durable goods • The market for agricultural inputs that include fertilizers, pesticides, seeds, and so on The concept of rural marketing in India is often been found to form ambiguity in the minds of people who think rural marketing is all about agricultural marketing...
displayed 300 characters

Custom written essay

All essays are written from scratch by professional writers according to your instructions and delivered to your email on time. Prices start from $10.99/page

Order custom paper

Full essays database

You get access to all the essays and can view as many of them as you like for as little as $28.95/month

Buy database access

Order custom writing paper now!

  • Your research paper is written
    by certified writers
  • Your requirements and targets are
    always met
  • You are able to control the progress
    of your writing assignment
  • You get a chance to become an
    excellent student!

Get a price guote


However, rural marketing determines the carrying out of business activities bringing in the flow of goods from urban sectors to the rural regions of the country as well as the marketing of various products manufactured by the non-agricultural workers from rural to urban areas. To be precise, Rural Marketing in India Economy covers two broad sections, namely: • Selling of agricultural items in the urban areas • Selling of manufactured products in the rural regions Some of the important features or characteristics of Rural Marketing in India Economy are being listed below: • With the initiation of various rural development programmes there have been an upsurge of employment opportunities for the rural poor...
displayed 300 characters

General issues of this essay:

Related essays: