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Essay

ryanair

Essay specific features

 

Issue:

Business

 

Written by:

Matthew S

 

Date added:

April 19, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

3 / 795

 

Was viewed:

8930 times

 

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Essay content:

First, they use a standard fleet of planes (Boeing 737s), which has cut down on training requirements (increasing the flexibility of current employees) and has allowed for economies of scale. Their use of secondary airports outside of the major cities lowered their landing and airport fees significantly...
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In addition, Ryanair averages a 25 minute turnaround in comparison to 60 minutes of other major carriers, which increases their efficiency. Ryanair has a very high productivity since their airplanes were hardly ever on standby and they use fewer employees per plane, lowering their wage cost. This still fits in with their strategy because they are focused on low-prices with a lower service scope than most carriers...
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