Sales Lead Generation And Nurturing ? It's place in a Marketing Strategies
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Written by:
William M
Date added:
May 7, 2012
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Grade:
B
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2 / 556
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The method and frequency of a lead-nurturing program will depend on our sales pipeline and the buying cycle...
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Items may take the following forms:
· Third-party articles
· Bylined articles
· Case studies
· White papers
· Research reports
· Events
· Webinars
· Trade shows
· Live seminars
· Executive briefings
· Workshops
· Conferences
· Speaking engagements
· Collateral materials
· Web site content
· Blogs
· Personal letter templates
· Email templates
The method and frequency of a lead-nurturing program will depend on our sales pipeline and the buying cycle...
displayed 300 characters
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