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Samsung China
Essay specific features
Written by:
Laurie P
Date added:
May 25, 2014
Level:
University
Grade:
A
No of pages / words:
9 / 2296
Was viewed:
2935 times
Rating of current essay:
Essay content:
Threat of Entry
Determinants Rating Significance
Economies of Scale High Necessary to produce high volume in order to be profitable
Product Differentiation High The brand and quality perceived with the brand are important in this market
Capital Requirements High Need significant amount of investment to enter the market
Access to distribution Channels High The Chinese market is structured in a way that makes it difficult to gain access to distribution channels...
displayed 300 characters
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Threat of Entry
Determinants Rating Significance
Economies of Scale High Necessary to produce high volume in order to be profitable
Product Differentiation High The brand and quality perceived with the brand are important in this market
Capital Requirements High Need significant amount of investment to enter the market
Access to distribution Channels High The Chinese market is structured in a way that makes it difficult to gain access to distribution channels...
displayed 300 characters
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