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Essay

South West Airlines

Essay specific features

 

Issue:

Business

 

Written by:

Betty J

 

Date added:

May 23, 2012

 

Level:

University

 

Grade:

A

 

No of pages / words:

8 / 1989

 

Was viewed:

9667 times

 

Rating of current essay:

good 111, average 103, bad 2 (total score: 3.8)
 
Essay content:

"Foremost, we want you to know that it is never our wish to inconvenience our valued customers. We tell our employees we are in the customer service business?we just happen to provide airline transportation. It is a privilege to serve your air travel needs" (http//www.southwest.com). Southwest promotes their frequent flyer program on their website, which allows customers to accumulate points when they fly...
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"We count credits, not long miles. It takes only eight roundtrips or 16 one-ways within a consecutive, 12-month period on Southwest to receive a roundtrip award" (http://www.southwest.com). These statements suggest that the carrier not only wants to provide good service, but is also concerned with providing benefits not offered at other airlines...
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