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Essay

Southwest Airlines case study

Essay specific features

 

Issue:

Business

 

Written by:

Candi B

 

Date added:

January 25, 2017

 

Level:

 

Grade:

B

 

No of pages / words:

2 / 417

 

Was viewed:

9222 times

 

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Essay content:

These strategies have proved successful, as Southwest is the only airline to have maintained a profit in the recent past. Because of their low costs, Southwest is able to charge low fares, fares other airlines simply can not compete with. They are able to charge up to 70% less than other airlines, as they compare their prices with the cost of driving a care the same route as their flight...
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They are able to charge up to 70% less than other airlines, as they compare their prices with the cost of driving a care the same route as their flight. There are a few reasons why Southwest has been able to hold costs down including; using a single aircraft type, point to point routes and the selection of older less congested airports...
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General issues of this essay:
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