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Essay

Staples Case Study

Essay specific features

 

Issue:

Business

 

Written by:

Carmen M

 

Date added:

August 27, 2011

 

Level:

University

 

Grade:

A

 

No of pages / words:

9 / 2283

 

Was viewed:

2398 times

 

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Essay content:

After driving around for hours trying to find a store that carried his printer ribbon and trying to find a store that was open Stemberg knew he could create something big. Thomas Stemberg was an expert in the supermarket industry before being fired from his executive position in 1985. After being fired Stemberg searched for a new market to indulge in...
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After being fired Stemberg searched for a new market to indulge in. Stemberg then initiated the idea of a store that would sell office supplies to smaller businesses. Stemberg wanted to provide everything a small business would need with the ease of convenience and low prices. Stemberg found out threw customer research, that most small business owners didn't keep track of how much they spend on office supplies for their business...
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