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starbuck case

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Issue:

Business

 

Written by:

Steve P

 

Date added:

December 12, 2016

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 435

 

Was viewed:

7966 times

 

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Essay content:

Einstein/Noah Bagel Corporation operates 460 bagel cafes in the U.S (hoovers.com). Dunkin’ Donuts operates 6,000 locations in the U.S. and 30 countries (dunkindonuts.com). Starbucks has 6,566 locations in the U.S. and 40 countries (starbucks.com). It is obviously that Starbucks has major competitors, and the competition has about equal volume of operations combined...
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The volume of locations are so closed that competitors are selling similar products, including specialty coffees and high quality foods. Competitors are matching each other move with similar countermove. In this saturated market, competition is high. Threat of Potential Entrants It will be extremely difficult for new comers to enter the market due to barriers entry...
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