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Essay

Starbucks

Essay specific features

 

Issue:

Business

 

Written by:

Norman B

 

Date added:

November 8, 2010

 

Level:

University

 

Grade:

A

 

No of pages / words:

4 / 865

 

Was viewed:

1125 times

 

Rating of current essay:

 
Essay content:

When the company treats its employees with respect in dignity, it's like a cycle in which those employees, in turn, treat the customers with respect and dignity. One of the principles being to deliver "high standards of excellence to the purchasing, roasting, and fresh delivery of" its coffee, means that nothing less than the best is expected to come from Starbucks ®, the best coffee, the best service, the best environment...
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When customers come to expect and actually get the "excellence" they are more likely to return and remain a customer. As an occasional customer, I personally can say that though I do not frequent Starbucks ® daily, of the few times that I have, each time has been a pleasant experience and I would gladly return...
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