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Essay

Starbucks

Essay specific features

 

Issue:

Business

 

Written by:

Sherman L

 

Date added:

July 10, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

5 / 1322

 

Was viewed:

9662 times

 

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Essay content:

He was then inspired, by a trip to Milan, to recreate the Italian coffee shop atmosphere and by 1987 there were 17 Starbucks coffees shops and cafes. The shops and cafes were a tremendous success and they spread from the northwest through the united states like wildfire and in 1992 Starbucks went public (in the stock market)...
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By 1995 there were over 676 of Schultz's cafes all over the U.S. so he decided to expand his borders and go global. His first overseas cafe was opened in Tokyo, Japan in late 1995, the very same year in which he released Starbuck's first frappuccino (which pushed Starbucks up to number one in the coffee/ice cream market)...
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