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Essay

Steel door technology

Essay specific features

 

Issue:

Business

 

Written by:

Henry M

 

Date added:

May 13, 2012

 

Level:

 

Grade:

A

 

No of pages / words:

2 / 433

 

Was viewed:

8126 times

 

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Essay content:

The company supplies its dealers from two distribution centers. Steel Door Technologies Inc. is considered to be one of the smaller regional garage door manufacturers; its market share account for only 0.5% (9, 2million/2billion*90%) The company had projected an increase of 36% in sales in 2003; this optimistic projection is based on the Steel Door Technologies Inc...
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In the same time the whole industry has projected a 2.4% increase in sales, because of the improvement in steel door's features and popularity. Steel Door Technologies Inc. distribution network Alternatives in the Distribution's Strategies First Alternative: In order to achieve the 12.5 million sale sin 2003, company executives agreed to increase the advertising and promotion expenses by 20 %...
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