Strategic Management: Case Study Ikea

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Issue:

Business

 

Written by:

Juanita S

 

Date added:

June 19, 2013

 

Level:

College

 

Grade:

A

 

No of pages / words:

1 / 136

 

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4134 times

 

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According to Johnson, Scholes and Whittington (2005),” Strategy is the direction and scope of an organization over the long term which achieves advantage for the organization through its configuration of resources within a changing environment, to meet the needs of markets & fulfill stakeholder expectations...
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