Strategic Planning

Essay specific features

 

Issue:

Business

 

Written by:

Leslie W

 

Date added:

February 10, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 499

 

Was viewed:

8834 times

 

Rating of current essay:

 
Essay content:

Strategic planning has historically been taken care of by top management every one to ten years. A little history; "by the early 1980s, as U.S. companies found themselves battered by global competitors and more nimble entrepreneurs, the cerebral strategizing of the past looked like a luxury of a more leisurely era...
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Suddenly, Corporate America was frantically struggling to catch up. Instead of weaving elegant stratagems, companies were scrambling to improve quality, restructure, downsize, and reengineer" (Byrne). But today strategic planning is making a comeback, "suddenly, the idea of rising above the tumult of day-to-day business to ponder the future of markets and competitors is looking attractive again"(Byrne)...
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