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Sun life case
Essay specific features


Written by:
Mollie B
Date added:
June 24, 2015
Level:
University
Grade:
A
No of pages / words:
27 / 7428
Was viewed:
751 times
Rating of current essay:
Essay content:
Summary
This report looks into the Chinese insurance market for Sun Life Financial in order to evaluate whether it is wise for the company to enter the Chinese market and if so, where to enter. To research whether Sun Life Financial is internally ready to enter the Chinese market or not, there was chosen to use the strategic logic theory...
displayed 300 characters
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To research whether Sun Life Financial is internally ready to enter the Chinese market or not, there was chosen to use the strategic logic theory.
The Chinese government imposes foreign companies to form joint ventures if they want to be active in the Chinese market. In this way, domestic companies will benefit from business development as well...
displayed 300 characters
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