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Supply And Demand Analysis
Essay specific features
Written by:
Faye T
Date added:
September 26, 2014
Level:
University
Grade:
A
No of pages / words:
3 / 734
Was viewed:
906 times
Rating of current essay:
Essay content:
Many factors affect supply and demand of in-theater advertising such as company budgets, theater attendance, cost of tickets/concessions and the type of movies that are relased.
Supply & Demand Analysis 3
Product/Service: National CineMedia, LLC
Headquartered in Centennial, CO, National CineMedia (NCM) operates the largest digital in-theater network in the country through long-term relationships with its founding members United Artist, Cinemark and AMC – the three largest movie theater operators in the United States...
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NCM also has relationships with several affiliate theater operators in the country such as Kerasotes, Good Rich and Hollywood, to name a few. National CineMedia is most noted and recognized for producing and distributing its pre-show feature program FirstLook. In addition, NCM solicits contracts from regional and national clients to advertise on the big screen in theaters, on lobby displays and on concessions cups, bags and cartons...
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