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Essay specific features
Written by:
Josef H
Date added:
July 14, 2015
Level:
College
Grade:
B
No of pages / words:
1 / 178
Was viewed:
2446 times
Rating of current essay:
Essay content:
It is moving into new market segments, or new international markets that offer improved profits, mergers, joint ventures or strategic alliances, even a market vacated by an ineffective competitor.
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Normally, strength of an enterprise can be understood as having superior advantages against his competitors. In other words, it is the resource and capability that can be used as a basis for developing a competitive advantage. Strength can be the patents, strong brand names, good reputation among customers, specialist-marketing expertise, a new and innovative product or service, the location of the business, the quality processes and procedures, or any other aspect of the business that adds value to his product or service...
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