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Swot Analysis
Essay specific features
Written by:
Dale M
Date added:
June 26, 2015
Level:
University
Grade:
A
No of pages / words:
3 / 718
Was viewed:
4041 times
Rating of current essay:
Essay content:
It is expected to grow at the rate of 8% between 2007 and 2016. Many international hotels including Sheraton, Hyatt, Radisson, Meridien, Four Seasons Regent, and Marriott International are already established in the Indian markets and are still expanding.
SWOT Analysis
STRENGTHS
1. Natural and cultural diversity : India has a rich cultural heritage...
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Natural and cultural diversity : India has a rich cultural heritage. The "unity in diversity" tag attracts most tourists. The coastlines, sunny beaches, backwaters of Kerala, snow capped Himalayas and the quiescent lakes are incredible.
2. Demand-supply gap : Indian hotel industry is facing a mismatch between the demand and supply of rooms leading to higher room rates and occupancy levels...
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