SWOT ANALYSIS SMUCKER'S

Essay specific features

 

Issue:

Business

 

Written by:

Adrienne P

 

Date added:

April 25, 2013

 

Level:

University

 

Grade:

A

 

No of pages / words:

3 / 671

 

Was viewed:

7605 times

 

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Essay content:

? Smuckers was the leading producer of jams, jellies and preserves in the US, Canada and Australia in mid 2002 ? The company has always met or exceeded consumer expectations ? It has been in the top quartile of Fortune's 100 Best Companies to Work for every year since 1997 ? The innovativeness of the transaction for Jif and Crisco was recognized as 2002's Best Overall Deal and Breakthrough Deal ? It was the market leader in 7 food categories in 2002 ? Its market share has grown 20% since 1997 through commitment and advertising ? It has been a long time sponsor of good events ? It has a very focused portfolio allowing for the growth in shares of every brand ? It has good utilization of food brokers, a dedicated sales force, which have proven cost-effective and superior in service in various channels ? It has had a number of good product introductions like the Uncrustables and other protein rich menu items ? It has successfully blended the operations of its acquisitions to that of its own ? The acquisitions have improved its position in the food industry so far ? It has been successful in Latin American and 45 other countries ? Its sales revenues are up ? It has been doing the right thing to grow brands and become more profitable such as ensuring better retail coverage and working more closely with customers...
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? Smuckers was the leading producer of jams, jellies and preserves in the US, Canada and Australia in mid 2002 ? The company has always met or exceeded consumer expectations ? It has been in the top quartile of Fortune's 100 Best Companies to Work for every year since 1997 ? The innovativeness of the transaction for Jif and Crisco was recognized as 2002's Best Overall Deal and Breakthrough Deal ? It was the market leader in 7 food categories in 2002 ? Its market share has grown 20% since 1997 through commitment and advertising ? It has been a long time sponsor of good events ? It has a very focused portfolio allowing for the growth in shares of every brand ? It has good utilization of food brokers, a dedicated sales force, which have proven cost-effective and superior in service in various channels ? It has had a number of good product introductions like the Uncrustables and other protein rich menu items ? It has successfully blended the operations of its acquisitions to that of its own ? The acquisitions have improved its position in the food industry so far ? It has been successful in Latin American and 45 other countries ? Its sales revenues are up ? It has been doing the right thing to grow brands and become more profitable such as ensuring better retail coverage and working more closely with customers...
displayed 300 characters

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