SWOT analysis swatch

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Rina T


Date added:

May 25, 2016








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Swatch has a promising future in all of these venues, but the company insists on putting its emphasis on its one true passion ? time management.
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Since the beginning of the Swatch Group, it has become synonymous with "durable, emotional consumer products of high quality." When the first Swatch watch hit the streets of Europe in the year 1983, the company had a huge obstacle to overcome a saturated market. However, the group decided to pay more attention to quality as well as the buying power of teenagers during the early mid 80's...
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